April, 2010
Is Caffeine The Next Nutritional Border For Our Country?
America is being bombarded by 16 ounce lattes and mega energy drinks. It is now acceptable for our youth to consume several sugary coffee drinks or highly caffeinated energy drinks each day. Health officials will soon admit what I have been known to be brewing the last several years: We are a nation low on [...]
Be All That you Can Be: the Company Persona and Language Alignment
It’s not just CEOs and corporate spokespeople who need effective language to be the message. The most successful advertising taglines are not seen as slogans for a product. They are the product. From M&M’s “melts in your mouth, not in your hand” to “Please don’t squeeze the Charmin” bathroom tissue, from the “plop, plop, fizz, [...]
First Date Tips and Conversation Starters
One of the things that many singles have difficulty with is talking with a new person or going out on a first date. Whether it is chatting with someone that you met online or going on a blind date, these experiences can sometimes be uncomfortable and stressful. Here are some tips on first date ideas, [...]